Analytics solution with data visualization examples

Using marketing data from Google Analytics, now dashboard highlights website performance and target audience data visualization examples.

We work hard to make sure the work we do is supported by detailed analytics and data. In February 2017, Google announced limitless access to creating and sharing Google Data Studio reports.
Now Google Data Studio helps marketing solve its biggest challenges.

Google Analytics Dashboard

Google Data Studio turns your data into informative dashboards and reports that are easy to read, easy to share, and fully customizable. There’s no coding or query-building required. Additionally, Google Data Studio also has a gallery of report templates you can use so all you have to do is connect your data to get started.

  • Generating Traffic and Leads
  • Improving on-site experience
  • Investing in the right channels
  • Targeting the ideal audience

Click here for a small sample of our website reports below.

Step by Step Guide to Learn Data Visualization

Learn How To Set Up and Effectively Use Google’s Data Studio for build dynamic reports. Need help? Please message by using contact us page.

Reasons we use Google Data Studio for data visualization examples

  • It free plus live, interactive and dashboards reports.
  • Less time consuming and easy to create reports.
  • It integrates with Google Adwords, Google Search Console & Google Analytics.
  • Customized & themed look dashboard, reports which are easy to understand.
  • Create single or multi pages reports in your own style.
  • Creates a professional-looking report for the head of your organization with just a few clicks.
  • Provides better flexibility of working with your team from anywhere to collaborate in real time.

Data Science for Business: What You Need to Know about Data Mining and Data-Analytic Thinking

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We’re looking for talented writers, designers that want to share their knowledge and skills to Digitaldevnet.com. We’re open to any subject related to web development and design as long it’s unique and never written on another website. You can send your suggestion via our contact form.

Subjects of interest
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Freebies: icons, illustrations, wallpapers, WordPress themes, PSD files, HTML / CSS websites
Tutorials: Photoshop, Illustrator, Jquery, HTML5, CSS3, WordPress, SEO etc.
Freelancing tips and tricks
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Mobile design and development – iPhone, iPad, Android devices
Or you can suggest a topic and we can discuss about that.

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You can include your social media accounts
You may be paid if the article you wrote is a top-notch one

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How to get better CPM banner ads

Do you get an average of 3,000 pageviews a day for CPM banner Ads with Adsense, Yahoo/Bing Ads, Amazon CPM, and Chitika?

Why CPM Banner Ads?

You are interested like many other people like me to learn about advertising and Adsense.

Well, Website publishers like CPM advertising because they get paid for simply displaying the ads. However, because CPM rates tend to be very low – the $2.00 rate mentioned above is fairly standard – a website needs robust traffic to make decent money from CPM ads.
There are ads which pay you for clicks, and ones that pay you for actual purchases. There are ads which pay you for number of videos played, and there are even ads which reward you for successful email collection from the visitor.

Focus on the user experience, and optimal ad placement. Too many adverts will kill the user experience and act as a red flag to new users, resulting in them not returning to your blog or website. In order to make decent money from CPM ads you need hundreds of thousands of visitors. The best way is to use affiliate marketing and promote products/services that your readers will found useful. You’ll probably have a better chance of earning through affiliate links. You can use Commission Junction, ShareASale, Amazon Affiliates, ClickBank and so on.

What is CPM?

Cost per thousand (CPM) is a marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00 CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad.
Cost per impression is derived from advertising cost and the number of impressions.
Cost per impression ($) = Advertising cost ($) / Number of Impressions (#)

For example, an advertisement that receives two clicks for every 100 impressions has a CTR of 2%. An advertisement’s success cannot be measured by CTR alone because an ad that is viewed but not clicked on may still have an impact.

Pageviews Vs Impressions
Impressions = Number of times an ad is displayed on a user’s screen
Pageviews = Number of times any page has been displayed on a user’s screen
Impressions ≠ Pageviews

If the advertiser buys a one-week ad on a blog that serves 10,000 pageviews a week, it is likely that this blog will also receive about 10,000 impressions. It is possible for the number of ad impressions to differ from the number of visitors to the website where the ad is displayed.

For example, an ad might receive placement in two locations on a website, such as a horizontal banner across the top of the page and a vertical side banner alongside the page’s text. In this scenario, the advertiser pays for two impressions per pageview.

CPM Vs RPM?

The CPM is also the bit close to the RPM which is termed as Revenue per thousand. Fundamentally it’s the calculation of how much money you made per 1000 visitors. It’s calculated based on your traffic, CTR (click-through-rate), and CPC (cost per click). The average RPM I’ve experienced with Adsense is about $5 to $10 for broad niches and up to $100 for more competitive niches with high CPC.

If you’re able to know your RPM, you can precisely estimate earnings potentials for superior traffic numbers, as well as the amount of traffic you’ll need to make a full-time income.
For instance, if you’re making an average $10 RPM from one of your websites, that’s $10 for every 1000 visitors on your site.

Key Takeaways
1) Produce great content for an underserved niche that really needs serving.
2) Add Google Adsense’s four ad positions.
3) Get known and attract at least 2,500,000 too 10,000,000 page views per month.
4) Capture email addresses and start an email list and sell your product (ebook, course etc).
5) Explore affiliate programs to link products mentioned to stores like Amazon.

Build engaging creatives ads
Get train for rich media creative for beginners
Pay Per What? Choosing Pricing Models In Digital Advertising
Best CPM Advertising Networks for Bloggers: 2017 Edition
Want the Best CPM Rates?

 

CPM vs CPC – a Comprehensive Comparison (Infographic) - An Infographic from Digital Marketing Philippines

Lowest performing and paying full banner ad

The full banner ad unit is a now defunct IAB standard ad unit with the dimensions of 468 pixels wide by 60 pixels tall. The 468×60 was retired in 2011 by the IAB. A 468×60 is one of the lowest performing and paying ad units available, so it is not recommended.

The Best Performing Banner Sizes for AdSense

People are engaging and interacting more frequently and for more time now than they ever have before. Interaction rate and time, engagement rate and time, and video completions are all on the rise. We use Google Web Designer for developing DoubleClick and Adword Campaigns.

Interaction rate definition:

Interactions are defined as the user does one or more of the following:

  • Mouses over the ad for 1 continuous second
  • Clicks an Exit link
  • Makes the ad display in Full Screen mode
  • Expands the ad

Getting Started

Let start step by step Google web designer, we can create a new blank file for HTML, CSS, JavaScript, XML, and Google Ads, which provide a set of pre-defined ad size that is also the standard of the Google AdSense ad format. New file creation requires us to specify the document title, the name, saved location.

Adding New Element

Google Web Designer provides a set of standard User Interface, which is easy to get accustomed to. The left toolbar lets you select tool add new elements. Add Text using Tools from Left toobar.

CSS Styles

Add Custom Fonts in CSS using Code view option.

Rename Classes

Check code view for content ids and rename through property panel

Renaming id for custom classes

Animation

This is where we build animation. This feature is better explained with a youtube video demo which so much easier.

It seems that different ad formats are better suited for different campaign goals: expanding formats lead to higher interaction rates while in-page formats lead to higher interaction times. Check out Display Benchmarks Tool

If you’re looking to get more from your display advertising we have expertise to run and develop rich media campaign. Fill up contact form with your campaign details and will get back to you.

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